Our annual Gift Appeal is launching for its 10th year!

As one of Staffordshire’s largest, it is a partnership between Aspire, Tesco and Stoke City Community Trust. We collect thousands of toys and games every year for local children’s charities across Staffordshire and Cheshire.

It’s been 10 years since we first launched the Christmas Gift Appeal, and every single year we’ve received tremendous support from our local communities. So many of you go above and beyond to support children and families. We know that people will show their generosity again this year, and in advance, we’d like to say thank you :)

We invite shoppers to purchase a small toy or gift that should be brand new and not wrapped in Christmas paper, while you are doing your own shopping, and then donate it to the appeal via one of our collection points placed in local Tesco stores.

The Christmas Community Gift Appeal has collected more than 100,000 toys for local children since we launched in 2011 and collected over 13,000 toys last year even during the height of the pandemic, with donations going to 26 charities for local children.

The appeal launches from today (Tuesday 16th November) across 15 local branches of Tesco, including Hanley, Meir Park, Trent Vale, Kidsgrove, Congleton, Longton, Crewe, Uttoxeter, and Tesco Express stores throughout Staffordshire and Cheshire. Special toy donation trolleys will be situated at the entrances of all participating stores until 14th December, with shoppers encouraged to donate brand new toys and gifts in the weeks approaching Christmas.

Local organisations have already got into the spirit of spreading joy this year, and we have already received donations and support from Allied Bakeries, Apex Gym in Tunstall, Simpson & Wilde Funeral Directors, and Allied Care.

Once all donations have been received, there will be a handover event on Thursday 16th December at Bet365 Stadium, where the collected gifts will be handed over to local charities ready to be distributed to the children!

You can also donate here > https://www.justgiving.com/campaign/communitygiftappeal?success=true 

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