Privacy statement

We collect certain basic information about you when you visit our website. We recognise the importance both of keeping that information secure and of letting you know what we intend to do with that information.

This privacy statement only applies to Aspire Housing and this website; if you follow a link out of our site or leave our site in some other way, this privacy statement will no longer apply.

The privacy statement sets out (1) who we are and describes (2) the information we collect (3) how we use your information (4) how you can find out more.

(1) Who we are

We are Aspire Housing Limited. We are a registered society with the Financial Conduct Authority. Our registration number is 31218R. We are registered with the Homes & Communities Agency, registration number L4238. Our registered office address is Kingsley, The Brampton, Newcastle-under-Lyme, ST5 0QW. In these terms, we refer to ourselves as “we”, “us”, “our” and “Aspire Housing”. The user of the website is referred to as “you” and “your”.

(2) The information we collect

We collect information from you when you;

(i) use our website (in the form of “traffic data”, (ii) complete our on-line forms, and (iii) complete our reservation and application form.

Through the analysis of statistical information, we can provide you with an enhanced website user experience.


Cookies are small text files placed on your computer by the websites you visit. They are used to help make websites work efficiently. You can control cookies through the settings of your web browser. To find out more, visit or

These are the cookies we use:

Google Analytics - to monitor website use and the type of browser that is accessing the website

Google Translate - to remember a visitors language preferences.

Hotjar – to monitor website use and the type of browser that is accessing the website

(3) What we do with your information

How we use your information

We use your information to provide you with the website and to contact you to provide information about our homes and developments available that could help you move home. We may also contact you for market research purposes (to include regular polls) or to help improve our products and customer service. We will only contact you for marketing purposes if you ‘Opt-In’ to receive such information.

You may ask us to remove you from our email alert lists at any time by unsubscribing from your account when you log in to our website or by clicking on any ‘unsubscribe’ link from one of our communications.

(4) When we share your information

We may disclose your information to third parties in certain circumstances but we will not sell, rent or trade your personal information.

We will also pass your information on to third parties whom you may ask us to, for example if you ask us to put you in contact with professional advisors.

If you purchase a property from us, we may also pass your basic information (name and address) to utility providers who require your information to provide services to you (for example council tax or electricity).

We may disclose your information to enforcement authorities if asked to do so, or to a third party in the context of actual or threatened legal proceedings or if otherwise required to do so by law.

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